Isn’t enough having my website as it is? Why should I continue updating my site? There are 4 simple reasons why a business should be updating their website.
- Show customers you care about them, providing new information about your business.
- Give reasons to come back for more and be able to retain your customers.
- Keep up with technology and new tendencies that will help showcasing your business based on the demands of the market.
- As simple as to be found by Search Engines and not buried in the immensity of the Wide World Web
Through time people just considered that having a website was enough, but history has shown that influence of giants like Google had changed things by the day. There is a great need to transform and adapt, there is a necessity to grow and be able to fulfill criteria and guidelines that will allow you to showcase what you offer, only then, you can provide reasons to customers on why they should choose you and not you competition
Think about it… more and more people is changing habits using their cell phones to research and find a websites instead of the regular desktops. What if your website is not adaptable to the equipment I am using? Yes….you got it. I will look into the next one because I am unable to find what I need. How many potential customers are you willing to lose? Is the initial investment thrown away because you are unable to recognize the need to keep your website up to date?