SEO Titles & Meta Descriptions: Your Sites Introduction

Every website out there has to have a well crafted SEO title and META description for every page. They’re your sites introduction to searchers, their digital handshake almost, and first impressions count on the web. They both have important ranking signals but their primary purpose is to entice users to click into your site and […]

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Blogging for Business (Is Blogging Still a Thing?)

Yes, blogging is still a thing.  And it is super-important for businesses that rely on being discovered through Google searches.  Sadly, many small business owners don’t appreciate the value of adding a blog to their website.  This post explores how savvy companies use blogs to boost online visibility and engage with their target audience. Why […]

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How to Win with Pay-Per-Click Ads (and Avoid Advertising Blunders)

Ranking #1 in organic search results used to be the gold standard for local search.  Not anymore.  Local businesses risk getting lost amid the clutter if you are not deploying a strategic Google AdWords campaign.   AdWords Wake-Up Call Try searching for your company’s product or service in your home town.  If you are in […]

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Social Media Content Marketing Tips

When it comes to running social media for your company, it’s not as easy as it seems. The truth is, for a brand to be successful on social media, you need to be strategic about the content you market. Here are some social media content marketing tips. For more details on NetGain’s social media, content […]

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2017 Mobile Marketing Statistics

  It shouldn’t be a surprise to anyone that mobile web browsing has become a common daily occurrence for millions of people. The importance of maintaining a mobile app or at least a mobile website has grown to an unavoidable point where not having one may cost dearly in website viewership and consumer opinion of […]

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The Science of Colour Selection

  So you’ve decided it’s time to get your company’s website to the next level. Designing how you want your website to look is not nearly as simple as it sounds! One thing often overlooked by business owners deciding on their image and reputation, is the colours they chose to use to market themselves. It […]

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Net Neutrality: What’s the Deal?

If you pay any attention to the news, chances are you’ve at least become somewhat familiar with the term “net neutrality”. But are you familiar with what it is, and what is currently going on in the United States regarding this newfound socio-economical issue? Net-neutrality is the principle that any and all data on the […]

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Who are You Sending Your E-blast to?

E-blasts are a fantastic way to bring sell your companies business. Having a list of emails that are related to the particular e-blast is key. You should always do your due-diligence and research who you are sending the e-blast to. NetGain is a Digital Marketing agency where we specialize in Web and Print Design, Web […]

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Marketing ROI

What do you get when you add Marketing to ROI (Return on Investment)? The answer is not as straight forward as you might think. The best way to explain this is by an example as follows: The Marketing Department puts forth a campaign with a cost of $10,000. The new revenue that the campaign brings […]

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Help with (Not Provided): New Landing Pages Report in Moz Analytics

There’s been a lot of talk about what (not provided) means for SEO practitioners, with Mozzers weighing in on broader implications and alternative strategies. When it comes down to it, we’re stuck with a frustrating predicament that’s forcing us to change our process. Activities like keyword gap analysis, editorial brainstorming, basic rank tracking, and even SEM planning have become harder […]

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