A Vanity URL is useful to have so that one can direct users to an easily findable space on a social media website (i.e. www.twitter.com/yourname). Twitter and MySpace have fully adapted the concept and as of June 13, 2011 – Facebook will too. Currently, Facebook allows the Vanity URL concept for “fan pages”; this is a popular ‘business-friendly’ application that organizations are taking advantage of by directing web-users to Vanity URLs that link directly to “fan pages” instead of profiles.
Be sure to check out NetGain SEO on Facebook (with its brand new Vanity URL): Facebook.com/WebDesignBarrie
Here’s how to set up your own Vanity URL: http://bit.ly/QU06Y